Selling Tips & Tools

Tips for Selling Auric Blends Products

Below is a list of tips we’ve compiled to help our retailers and sales reps effectively sell Auric Blends’ products.

1. Auric Blends’ top selling products are perfume oils and incense, followed by our incredible perfume solids. If you are considering bringing on the Auric Blends line of products, we highly encourage you to start with perfume oils, incense, and perfume solids.
   
   
2. We’ve spent years perfecting our display racks and merchandising systems, which are both beautiful and effective. These displays sell the product and you must use them to effectively retail our products. Most of our top retailers use our modular floor display to maximize sales and space.
   
   
3. Egyptian Goddess is our top selling fragrance and its a must-stock item if you’re retailing our products. Sales of Egyptian Goddess products are so strong that Auric Blends’ recently created an Egyptian Goddess soap and pillar candle, and we have several more Egyptian Goddess products slated for release through 2006 and early 2007.
   
   
4. Another thing our top retailers do is keep their displays fully stocked at all times. Its no secret to retailers that a full display sells more product than a half-empty one. We recommend maintaining a healthy backstock so you can keep your displays full as much as possible.
   
   
5. Our product is a “try-and-buy” item so people need to be able to sample it to experience how great it is. If you have an event coming up where you would like to give away samples of our incense and perfume oils, just contact our event promotion department and we’ll be happy to send you as many samples as you need for your event.
   
   
6. Auric Blends is a brand and we highly encourage our retailers to place counter top displays as close together as possible so the brand can be leveraged. Our top retailers understand this and display our products together so the brand can be easily identified and bought by consumers.
   
   
7. Another way to build your sales of Auric Blends products is by stocking an assortment of our accessories. We offer several beautiful and high quality lines of incense burners and candleholders that all bring keystone margins. Make sure to take advantage of this way to generate additional sales.